Hispanicize 2012

Session Hashtag: #Hispz12 #NVLA

Moderator: 

Bel Hernandez, CEO Latin Heat Media, LLC

Speakers:

Paulo Andres, Rothman / Patino / Andrés Entertainment, Acting Coach/Manager

Celines Toribio, Actress (America, Tropico de Sangre)

Gabriel Porras, Actor (Unknowns, Reyna del Sur)

Sonya Smith, Actress (Unknowns, Corazon Valiente)

The entertainment industry is seeing a surge of demand for content across multiple platforms ranging from film to TV to Web.  This content revolution is opening more doors than ever before for Latino actors but historically it's always been challenging for telenovela actors to transition to mainstream U.S. films and TV.

In this two part session we begin with an in-depth conversation with a top talent agent as well as several Spanish-language telenovela actors who have successfully made the "crossover" into mainstream U.S. films and TV roles.

Part two of this powerful actor's workshop concludes with a highly respected Hollywood acting coach and manager who will conduct an actor's workshop.  

The Journey of a Female Comic-La Trayectoria De Una Comediante 
Producer/Director:  Kiki Melendez 
The life of a Latina female entertainer in America does not come with any guarantees or any easy paths. In Kiki Melendez' story, she has gone through plenty of disappointments, rejections and heartbreaks, and she has brilliantly translated her adventures into a hilariously funny Movie!  Featured Cast:  Maria Conchita Alonzo, Marc Anthony, John Travolta, Esai Morales, Lupe Ontiveros, Nadine Velasquez, Jacob Vargas (World Premiere)

SESSION HASHTAGS:  #Hispz12 #LAT

Moderator:

Bel Hernandez, CEO Latin Heat Media

Speakers:

Ligiah Villalobos, Writer (Firelight for ABC, La Misma Luna)

Carlos Bermudez, (Miracle of Spanish Harlem)

 Writing Latino stories for Latino audience is one thing. Writing Latino stories for the entire a universal audience is essential.  Join us as we talk to some of the most successful screenwriters in this arena. Learn what it takes to tell a story that will engage the world.

SESSION HASHTAGS:  #Hispz12  #OPP

Moderator: 

Hugo Perez, Sr. VP/Group Account Director/Filmmaker 

Speaker:

Carlos Gutierrez, Director

Ben deJesus, Music Video Director

Many well-known directors honed their craft directing commercials or music videos and have made a lucrative career, while others use it to springboard to a feature film or TV career. Our panelists of directors and brand reps will give you an insight into the world of directing commercials and/or music videos and what mindset and skills you need to survive. 

#SESSION HASHTAGS:  #Hispz12  #360V

Moderator:

Piedad Palacios, Producer

Speakers:

Hector Galan, Writer/Director (Los Lonely boys, Chicano)

Ben de Jesus, Director (Ghetto Klown)

Maria Agui Carter, (Rebel) President, Iguana Films, Chair, NALIP

Documentarians take stories on with a passion. It’s a hard road to bring these stories to light but these filmmakers found a way.  Find out what inspired them, what entities to approach; how their projects were marketed and finally aired.  Learn about funding sources, how to write a winning grant proposal and how to deliver the finished product.

SESSION HASHTAGS:  #Hispz #Bynd

Moderator:

 Isabella Wall, Calif. Rep Ministry of Tourism Dominican Republic

Speakers:

Calixto Chinchilla, Founder, Co-Director NY Latino International Film Festival

Omar de la Cruz, Director, Dominican Republic Global Film Festival 

Jaie La Plante, Executive Director, Miami International Film Festival 

Film festivals are going beyond their annual screening event, some taking their top films on the road.  Still other festivals create year-round screenings for independent filmmakers, sometimes presenting special theatrical premiere screenings.  Festivals like SXSW, Sundance and Tribeca are testing the waters in this direction.  Some of the top film festivals directors in the country discuss the evolving role of the film festival. Find out how to increase your film’s chances for selection; promote your film once accepted; how to get distributors to your screening; and working with the festivals for added distribution and much more.

SESSION HASHTAGS:  #Hispz12  #star

Moderator
Bel Hernandez, CEO Latin Heat Media 

Panelists
Tim McNeal, ABC/Disney 
Steven Bauer, Actor  (Scarface) 
Gina Rodriguez, Actress (Filly Brown) 

The right role can make an actor and often times the right actor can make the film.  Hard is it to find that perfect actor for the role? And where does Hollywood go to find the talent?  What do directors look for in casting actors? How key is the casting diretor in connecting the actor to the role or the director with the actor?  Filmmaker tips on  using union talent or not and the ways to do it to stay within your budget. 

Private, RSVP-only screening for Hispanicize 2012 attendees with Andy Garcia of his new film with Eva Longoria "For Greater Glory" followed by a screening of "Desconocidos".

SESSION HASHTAGS:  #Hispz12  #Dist

GOING IT ALONE: RE-THINKING THE DISTRIBUTION DEAL

There was a time when the path to distribution consisted of making your film and hoping that it would get noticed by a studio and then bought and sold for all the world to see. In this new digital age the possibilities are now endless. The rise of video on demand, digital distribution and self-distribution has changed the landscape. This panel will help you adapt and succeed in this brave new world.

Lamar Tyler, Filmmaker and Founder of BlackandMarriedwithKids

Henry Puente, Author, The Promotion and Distribution of U.S. Latino Films

Moderator:  Piedad Palacios, Producer

CONFERENCE HASHTAGS:  #Hispz12  #Lctn

The beauty of location shooting isn’t always about the scenery.  For filmmakers it’s more about the tax incentives and help with location scouting and pre-production that is more attractive.  Representatives of Film Commissions from several prime film friendly states and countries will give you the scoop on how much money they can save your production and how they can find you the best location for your film in addition to tax incentives and reimbursements.  

Mr. Ellis Perez, Dominican Republic Film Commissioner

Sandy Lighterman, Film & Entertainment Industries Liaison

Moderator:  Piedad Palacios, Producer

SESSION HASHTAGS:  #Hispz12  #FJour

Bloggers, film and television critics, in-depth feature journalist…our panel of diverse entertainment writers cover the whole spectrum.  Come learn from the best on what it takes to pursue any of these writing avenues.  How to navigate the ethical mind field; what differentiates a blog from an entertainment feature article?  What is the difference (or is there) between writing for the industry and writing for a mass audience? Learn how to target your specific audience.

Korey Colman, Spill.com

Moisés Chiullan, Aint It Cool News

Devin Faraci, Badass Digest

Moderator:  Bel Hernandez, Latin Heat Media, LLC

 Auditorium 16 - Magic City(Blu) + The Cable(DVD) + Knight to D7(Blu) + Most Wanted (Blu) = 92 minutesStart 7:00pm Q&A1 7:55 Shorts: 8:15pm End: 8:52pm

Magic City presented by Starz

Miami Beach, New Year’s Eve, 1959. Castro’s rebels seize Havana, while the Kennedys, the mob and the CIA all hold court at the luxurious Miramar Playa Hotel. This is Ike Evans’ place, and he used mob boss Ben “The Butcher” Diamond to finance it. With diving clowns by day, and escorts at night, nothing’s what it seems in the STARZ Original Series Magic City. Cast: Jeffery Dean Morgan, Dominik Garcia-Lorido, Yul Vazquez.

The Cable

Directed by Jesse Quiñones, Producer: Ann Marie Goodwin

A gripping documentary about two children in Colombia who must use a cable, which is connected to two mountains, as their only means of travelling to and from the outside world.

Knight to D7:

Director: Nathan Scoggins, Executive Producer: Hugo Perez

From the award-winning creators of GRANDE DRIP comes a compelling short film about friendship, sacrifice, and the importance of significance over existence.

Most Wanted

Producer/Director: Dallas King

Set in the future, an FBI agent must ”jump” across space to capture the creator of a controversial drug that’s taking over the world.

Cast: Michael King, Venus Leone, Yoshua Sudarso, Cris D’Annunzio

Auditorium 18 - Hollywood Whores (Blu) + Lilia (Blu) = 122 minutes Start Short: 6:45pm Start Feature: 7:03pm Q&A 8:47pm End 9:17pm

Hollywood Whores
Writer-Director:  Adam Schlachter, Producers:  Adam Schlachter, Van Kassabian
Struggling artists in Los Angeles, from studio executive to homeless actor, compromise their identities, integrities, and souls in search of their dreams, ideals, and passions….  Funny, realistic, and heartfelt.  Cast:  Henrik Larsson, Yeniffer Behrens, Anup Sugunan, Carla Tassara, Michael Gavino, Viviana Vigil, and Joey Medina.

Lilia

Director: Sam Lerma

‘Lilia’ is a story about a man’s struggle to keep his family together, after losing his job. Cast: Alfredo Lomeli , Aisa Palomares, Lauren Montemayor (Lilia)

 Auditorium 14 - Miracle of Spanish Harlem(HD) + History of Spaceflight(HD)  = 106 minutesStart Short: 7:10pm Start Feature: 7:27pm Q&A: 8:56pm End 9:07pm

Miracle of Spanish Harlem 

Directed by Derek Velez Partridge Screenplay by Carlos Bermudez
Kate Del Castillo (Eva) gives (Tito) Luis Antonio Ramos a second chance at love but he must first overcome a lie and find redemption. This is an emotional drama about a man that tries to make his own miracle, only to find a real one.(Florida Premiere)   Cast: Tony Plana, Andre Royo, Fatima Ptacek, Adrian Martinez, Priscilla Lopez, Geraldo Rivera

History of Spaceflight

Director: Chris Caraballo, Producer: Chris Caraballo, Lea Dizon, Douglas Jessup

When their parents leave them home alone for the afternoon, the Beasley children devise a scheme to sneak up into the attic to uncover their Christmas presents early.   It’s one small step for them, but one giant leap for children everywhere. Cast: Christian Kramme, Cole Jensen, Rachel & Amanda Pace

Auditorium 15 - Girl in Progress (DCP) = 110 minutesStart Feature 6:55pm End Q&A/Discussion 8:45pm End 9:15pm

Director: Patricia Riggen

As single mom Grace juggles work, bills, and her affair with a married doctor, her daughter, Ansiedad, plots a shortcut to adulthood after finding inspiration in the coming-of-age stories she’s reading for school. Cast: Eva Mendes, Cierra Rodriguez, Patricia Arquette, Matthew Modine  (Advance Sneak Peek Screening of 2nd episode) 

SESSION HASHTAGS:  #Hispz12  #Spill

In a social media world where people are left to find ways to communicate outside of the traditional blog or website, spill.com has managed to cultivate its own social network. http://www.spill.com

Come meet:

Korey Colman,

Tony Guerrero (aka Co-Host 3000)

Martin Thomas (Leon)

Chris Cox (AKA Cyrus)

for what will certainly be one of the most entertaining and humorous experience you will have at Hispanicize 2012.

Moderator:  Edwin Pagan, Founder/Editor-in-Chief latinhorror.com

SESSION HASHTAGS:  #Hispz12  #FLM1

Moderator: 

Bel Hernandez, CEO Latin Heat Media

Speakers:

Gabriel Reyes, President, Reyes Entertainment

Etienne Hernandez Medina, President/CEO, H&M Communications 

Ivette Rodriguez, President AEM 

Hugo Perez, Sr. VP/Group Account Director 

You made a terrific film, but how do you make it stands out above the rest?  You need a marketing strategy and our panelist are experts in helping creating a campaign that will get people talking and get you the press you need.  And nowadays no filmmaking campaign is complete without a website and social media marketing strategy. Learn how to put these internet tools to work for your film's promotion.  What is the social media protocol?  How to get maximum buzz online and creating partnerships to extend your brand. 

SESSION HASHTAGS:  #Hispz12  #DPro

Moderator:  

- Piedad Palacios, Producer/Consultant/Miami Dade Chair, Film & Entertainment Advisory Board

Speakers:

- Elizabeth Avellan, Producer, (Machete, Spy Kids, Sin City, From Dusk Til Dawn, El Mariachi)

- Jessy Terrero, Director (Freelancers, Soul Plane)

- Adam Schlachter, Director (Hollywood Whores)

- Anu Gunn, Producer (Hollywood Whores)

The creative collaboration of the producer and director on a film or television project is a unique relationship between strong willed personalities that often does not play by the rules. So how does the collaboration work so as to achieve a common creative goal? This panel explores the truth about the good, the bad and the ugly of the art of the creative collaboration between the director and the producer and offers some common sense solutions to navigating the waters without losing your mind or creative self.

The most unbelievable closing night event of ANY event you'll attend this year revolves around celebrities and the cult favorite film "Scarface" which will be screened outdoors, oceanside at one of South Florida's most majestic mansions: the Villa Vecchia mansion.  A co-production of Hispanicize 2012 and Being latino, this incredible event is sponsored by Bacardi USA, Hatuey Beer, Cricket Wireless and BlackBerry.  (See details below)

‘Scarface’ and iconic members of its cast coming to Miami for epic closing night event of Hispanicize 2012 April 13

Three decades after it was politically spooked from being filmed in Miami - the city that serves as its backdrop - “Scarface” is returning to the Magic City in an over-the-top style event worthy of Tony Montana.

On Friday, April 13 Hispanicize 2012 and Being Latino will team up to bring an unprecedented screening of “Scarface” presented by the legendary HATUEY Cuban-Style Ale to an ocean-side mansion benefit for ArtesMiami, Inc., the South Florida non-profit organization dedicated to developing South Florida as a cultural center with a special focus on Hispanic culture.  The iconic Miami Beach mansion, Villa Vecchia, is set to host the unique benefit (see the mansion at http://bit.ly/AvMM4u).  A parody promotional video produced by Digibunch is available at http://www.youtube.com/watch?v=cCXAkEvFL5U.

The screening will also serve as the closing night event of Hispanicize 2012, the annual Latino trends event for social media, marketing, media and entertainment that’s being held April 10-13. As part of the event “Scarface” stars Steven Bauer (“Manolo”), Pepe Serna (“Angel”) and Angel Salazar (“Chi Chi”) will make a special appearance to talk about the classic film that ironically could not be filmed in Miami in the early 80s due to local political tensions at the time.

“A gorgeous mansion, Steven Bauer, Pepe Serna, Angel Salazar, awesome Cuban food and everything wrapped around a good cause – this is the only way to properly pay tribute to Scarface,” said Hispanicize 2012 Event Organizer and Creative Director Manny Ruiz.

Admission to the “Scarface” event will be restricted to Hispanicize 2012 sponsors, VIPs, filmmakers, media, Latino bloggers and 25 lucky attendees of the four-day event.  The benefit is also sponsored by Cricket Wireless, the pioneer and leader in delivering innovative value-rich prepaid wireless services with no long-term contracts serving more than 5.9 million customers. Cricket will be providing the soundtrack to the evening via its award-winning Muve Music product, the first music service designed for a wireless phone that now has more than 500,000 customers.

The “Scarface” cult film event is part of the National Latino Film Showcase that Hispanicize 2012 introduced this year with presenting film showcase sponsor BlackBerry and in partnership with Latin Heat Media and Getty Images Hispanic.  Among this year’s film showcase highlights are the screenings of six feature length films, one of which will win a $10,000 grand prize and several dozen short films, one of which will earn a $5,000 grand prize.