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Press Conference wtih Cesar Millan
    Tuesday April 10, 2012 10:00am - 11:00am @ Press Room (4th Floor, Gallery 3)

    Note to press regarding access to Latinovators: The Latinovators: Maria Elena Salinas (4/11), Nely Galan (4/12), Emilio Estefan (4/12), Cesar Millan (4/13) will also be giving media interviews directly following their presentations in the Press Conference room.


    Type GENERAL
  • Room: Plaza 4&5 (5th Floor) 4th Floor, Gallery 3



First Annual Champions of Corporate Diversity Lunch (Co-sponsored by UnitedHealthcare and PRSA)
    Tuesday April 10, 2012 11:25am - 12:25pm @ Ballroom (3rd Floor) (J.W. Marriott Marquis Miami)


    - Jorge Plasencia, Chairman, República and Vice Chairman, National Council of La Raza (NCLR)


    - Ibi Fleming,
    Senior Vice President and Managing Director - North America region, Herbalife

    - Alma L. Guajardo-Crossley
    , Director for Diversity Initiatives, General Motors 


    General Motors,UnitedHealthcare and Herbalife executives will share corporate best practices that have helped make their companies among the most best places for women and Latinos/as to work for.  

    Learn what a good diversity champions are doing to implement equality of opportunity and how they work with their executives to ensure that diversity is part of their companies' core mission. 

    In this session you will learn:

    • What diversity means to Diversity Champion companies
    • How Diversity Champion companies develop and maintain good practices in valuing diversity and implementing equality of opportunity
    • The proper way to implement diversity supplier programs
    • How General Motors has achieved success as a corporate leader in diversity
    • How a strong focus on diversity directly and indirectly leads to better business outcomes for corporations


    Type GENERAL


3rd Annual State of Latino Social Media Roundtable
    Tuesday April 10, 2012 1:35pm - 3:05pm @ Met 7 (3rd Floor) (J.W. Marriott Marquis Miami)


    - Bill Gato, Editorial Director, Hispanicize.com and Marketing Consultant, Gato Advertising


    - Christina Gonzalez, Associate Director National Multicultural Marketing, Verizon Wireless
    - Laura Spencer, Social Media Manager, Disney Destinations
    - Borja Perez, VP of Digital Media, Telemundo and Co-Chair Interactive Advertising Bureau Multicultural Committee
    - Linda Lane Gonzalez, CEO, ViVa Partnership and Board Member of AHAA
    - Jorge Diaz de Villegas, Senior Vice President and Senior Partner at Fleishman-Hillard
    - Gustavo Razzetti, Chief Strategy & Engagement Officer at Grupo Gallegos
    Cristy Clavijo-Kish, CEO, Hispanicize digital
    - Zeke Montes, President, National Association of Hispanic Publications
    - Cesar Prato, Senior Vice-President of Digital Strategies, SOI TV 

    Our third annual State of Latino Social Media Roundtable will feature a rapid-fire discussion with top industry leaders about the most important trends, issues and opportunities impacting brands, agencies, media companies and bloggers in the past year and in the year to come.

    Type GENERAL, Social Media



















Entrepreneurs Lunch- Blood, Sweat & Tears: Digital Success Stories From Four Latino Media Entrepreneurs
    Friday April 13, 2012 12:20pm - 1:25pm @ Ballroom (3rd Floor) (J.W. Marriott Marquis Miami)

    SESSION HASHTAGS:  #Hispz12  #Entr


    Aurelia Flores, Founder, Powerful Latinas


    • Jeannette Kaplun, Chief Content Officer/Founder at Todobebe /TV Host Viva la Familia
    • Kathy Cano-Murillo, Artist and Founder, CraftyChicas.com
    • Manny Ruiz, Founder, Hispanicize and PapiBlogger.com


    You’ve known it.  You’ve felt it.  You believe it.  You want it.  Chances are if you’re a blogger or someone who is just very active in social media, you’re already an entrepreneur.  In this hyper social media age, your blog or digital identity is a digital media company so how can you potentially scale it up to the “next level?”

    In this general assembly lunch session you will hear the behind-the-scenes stories of three Latino entrepreneurs who launched successful media ventures like LatCom Communications (creators of iCaramba), Crafty Chica, Hispanic PR Wire and Hispanic Digital Network.  Learn about their humble beginnings, how they developed their business concepts, built momentum, attracted talented partners and overcame daunting hurdles on their path to success.

    You will be surprised by the inside stories and insights you will gain from these media entrepreneurs.  Their inspiring stories today will be yours tomorrow.

    In this session you will learn:

    • The inside success stories of three Latino media entrepreneurs behind Crafty Chica, LatCom Communications and Hispanic PR Wire/Hispanic Digital Network
    • The keys to building a successful media company or blog
    • The Dos and Don’ts of forming a great team
    • The best business advice you’ll never find in a business book


    Type GENERAL



Exhibit Area Sponsors Round Robin of Raffles for Bloggers

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